Brand results

TikTok Shop Case Studies

Explore the brand results featured by GMVPro, from health and wellness to beauty and fashion. Each case study brings together monthly GMV, total sales, affiliate participation, and conversion metrics so you can compare the scale and pace of each shop's growth.

Health & Wellness

Cutler's Nutrition

Cutler's Nutrition's featured results include $1.9M/month in GMV and $8.2M in total sales, with a reported time to scale of 90 days. The shop's affiliate network includes 1,200+ affiliates, with an average order value of $46 and a conversion rate of 4.8%.

Monthly GMV
$1.9M/month
Total sales
$8.2M
ROI
847%
Time to scale
90 days
Affiliates
1,200+
Average order value
$46
Conversion rate
4.8%

Beauty & Fashion

Diff Eyewear

Diff Eyewear's featured results include $700K/month in GMV and $3.5M in total sales, with a reported time to scale of 60 days. The shop's affiliate network includes 850+ affiliates, with an average order value of $35 and a conversion rate of 3.9%.

Monthly GMV
$700K/month
Total sales
$3.5M
ROI
623%
Time to scale
60 days
Affiliates
850+
Average order value
$35
Conversion rate
3.9%

Health & Supplements

Natural Stack

Natural Stack's featured results include $500K/month in GMV and $2.1M in total sales, with a reported time to scale of 75 days. The shop's affiliate network includes 620+ affiliates, with an average order value of $28 and a conversion rate of 4.2%.

Monthly GMV
$500K/month
Total sales
$2.1M
ROI
512%
Time to scale
75 days
Affiliates
620+
Average order value
$28
Conversion rate
4.2%

Health & Supplements

The Hero Company

The Hero Company's featured results include $300K/month in GMV and $1.4M in total sales, with a reported time to scale of 45 days. The shop's affiliate network includes 450+ affiliates, with an average order value of $38 and a conversion rate of 3.6%.

Monthly GMV
$300K/month
Total sales
$1.4M
ROI
438%
Time to scale
45 days
Affiliates
450+
Average order value
$38
Conversion rate
3.6%

Mother & Baby

Flower Child

Flower Child's featured results include $450K/month in GMV and $100k in total sales, with a reported time to scale of 55 days. The shop's affiliate network includes 40+ affiliates, with an average order value of $25 and a conversion rate of 5.1%.

Monthly GMV
$450K/month
Total sales
$100k
ROI
3200%
Time to scale
55 days
Affiliates
40+
Average order value
$25
Conversion rate
5.1%

Understanding the results

Monthly GMV describes the value of merchandise sold in a month. Read it alongside order value, conversion rate, and affiliate activity to understand how a shop reaches that scale. Total sales and monthly GMV cover different reporting periods and should not be treated as interchangeable.

These figures are the results featured in GMVPro's existing brand portfolio. The right growth plan depends on your market, products, and current shop performance. Explore our TikTok Shop services or supported markets to see where we can help.

Discuss your TikTok Shop